Benidorm: Europe's worst travel destination? A deeper Look

When we picture a European vacation, our minds often conjure idyllic scenes: winding Tuscan streets, rugged Scottish landscapes, or the historical charm of Bruges and Prague. But not every European destination scores equally high on beauty, tranquility, or culture. According to many, one place consistently appears on "disappointing" or "bad" destination lists: Benidorm, on Spain's Costa Blanca. But is it really as "bad" as its reputation suggests?

Why the Criticism?

Benidorm was once a quiet fishing village that transformed into one of Europe's most famous resorts in the latter half of the 20th century. The city has become a symbol of mass tourism, characterized by endless rows of high-rise buildings along the coast and an overload of tourist bars, snack bars, and karaoke joints. Visitors seeking authenticity, nature, and culture often leave disappointed. Benidorm replaces the charming Spanish atmosphere with a concrete jungle focused on cheap entertainment and convenience tourism.

Party Tourism and Fading Infrastructure

Benidorm is particularly popular among British tourists. Think cheap alcohol, full English breakfasts at 10 AM, and evenings filled with karaoke, tribute acts, and non-stop partying in discotheques until the early hours. For many travelers, this focus on "booze tourism," dilapidated hotels, and an atmosphere that bears little resemblance to Spain is a major turn-off.

Picture by Harry Fabel

The aging infrastructure in some neighborhoods also contributes to its tarnished reputation. While certain areas are being renovated and the future looks promising, many buildings and hotels still give off a dusty impression. Add to that the loud nights and overcrowded beaches, and you have a destination that often exhausts rather than relaxes.

But is Benidorm really that "Bad"?

It all depends on your expectations. If you're looking for sun, sea, a few surprises, and low prices, then Benidorm might actually be a great place for you. Especially for seniors or families with a limited budget, it offers an accessible, organized holiday destination, even during the winter months. The beaches are remarkably clean, the climate is pleasant, and everything is set up for convenience.

Around Benidorm, you can also find other authentic villages and natural areas that are easily and cheaply accessible by public transport. If you make the effort, there are also numerous exclusive restaurants that you won't find elsewhere on the Costa Blanca.

Ultimately, while Benidorm remains a symbol of what can go wrong with tourism—loss of authenticity, overconsumption, and superficial cheap entertainment—its perceived "badness" is truly in the eye of the beholder.

What are your thoughts on Benidorm? Does its reputation align with your travel preferences?

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